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Monday 16 June 2014

Rimmel Stay Matte Liquid Mousse Foundation in 100 Ivory: Swatches & Review


Rimmel Stay Matte Liquid Mousse Foundation in 100 Ivory
Retails for $4.97US or $7.99CAN as most drugstores. I got the third shade as the first two lighter shades 010 Light Porcelain and 091 Light Ivory are BOTH pink based. >_< Thankfully they do have testers for this line to test the shades out before you purchase. ;)
Rimmel Stay Matte Liquid Mousse Foundation in 100 Ivory
VERY matte build-able coverage cream foundation. It's almost concealer like but still lighter in texture. It is a dryer product/finish then a liquid foundation. 

While working with it in sticks to any and all dry spots I didn't realise I had on my forehead as well. Again I highly recommend exfoliating first before applying just in case. 

I also found it texturized any fine hair on the face with a brush but using a sponge like a beauty blender soften that up or your fingers.

Because this one so matte I found it texturized my normal to dry skin. Even with w setting powder I use to defuse the texture and pores I could still see the texture.

I also used it with mixing Illamasqua Skin Base Foundation in 01 White for my cosplay test (overheating in your clothes/sun tests lol). I still found the foundation very dry looking despite the fact that Skin Base has a dewy finish. In photography, it still looks great though so not complaints there.

The right side of Face 100 Ivory, Left side of Face left bare. Applied using my finger to work it in. See that TEXTURE, though.
Coverage was good. I took out my redness, unevenness and any blemishes I had. My freckles are gone as well on my right side.

100 Ivory is a neutral light shade that leans a touch pink.

Wear: I got 18 hours in in one day during the heat and humidity without fading. It's stick really well.

Packaging: A simple squeeze tube!

Tarte Amazonian clay 12-hour full coverage foundation is a similar product but I found that this Rimmel version is a lot drier looking on the skin.

Revlon Color Stay Whipped Creme Makeup foundation I found was also a touch more forgiving on the skin compared to Rimmel's but still drier looking than the Tarte's.

Daylight and Flash swatch Heavy: 100 Ivory
Daylight swatch: 100 Ivory
Flash swatch: 100 Ivory
Photo was taken by the Think.Nu group.
Another great full coverage Drugstore foundation, not only that it's long wearing!

If you have dry skin however, this is a pass of use a silicone based primer. It's very dry looking on the skin otherwise but for those with normal to oily skin will love this.

That my personal disappointment because I wasn't to get a low-end foundation to replace my Tarte one. Tarte is still a winner for me though for shade.


  1. I bought one of these a couple of months ago since it was on sale at 50% off making it less than $3 and then when I got home and used it, I loved it so much I went back and bought 4 more tubes at the sale price! It has great coverage. I found that it is very buildable though and can get quite heavy on like a stage makeup but with a beauty sponge I can get a soft airbrushed look and no texture, with a brush or my fingers I get a heavier texturized coverage like seen in your photo. This stuff lasts all day on my face. I don't use it for summer since a simple BB cream is plenty, but come this fall and winter I will be reaching for this foundation again. I love this stuff.

    1. The thing is I also used a beauty sponge and there was still texture to the finish. Brushes never work for these types of foundation I found. ;)

  2. It looks very dry, indeed...I don't like these dry foundations on my skin either, even though I got combination-oily skin....could be cause I happen to have flaky skin(weird, I know, cause I'm oily, but true) but even when after I exfoliate a lot I dislike the look of very matte foundations on me so I use semi-matte ones mixed with dewy ones and just blot a lot, reapply and powder. The only totally matte one I use is Vichy's Dermablend, but I always mix it with smth else and I mostly use it on very red spots, my dark circles and on my nose cause that's where the coverage firstly goes away. I think you look cuter without it ^_^ your skin is clear :)